Feel Free Read You too are a Brand!: Make people think of you when they think of your field! (Personal Branding Series) Kindle
Having interacted with more than 15000 professionals from various industries across job roles from freshers to mid-level managers to senior management, I have been frequently asked as to how should I differentiate myself from my peers so that I can angle for the promotion that best suits me?The answer indeed lies in the value one brings to the table. But the challenge lies in defining "the value". Most professionals believe that doing additional technical or managerial courses can be one way to showcase the value but truth is "Value" is defined by not just the tangible but intangible stuff and there is no better way than branding yourself positively at workplace which to start with can be done through simple actions & habits.Hence the book- "You too are a brand!". Gone are the days when personal branding was only for celebrities or executives.It is a way of establishing and consistently reinforcing who you are and what you stand for in your career and life.My recommendation is to invest the time necessary, every single day, to further strengthen your personal brand with every single interaction and opportunity that comes your way. The professional opportunities and personal focus you can gain are absolutely worth it.
